Marketang Group

Social Media Marketing

HomeSocial Media Marketing
Our Approach to

Social Media Strategy

We tell your story on social media following a few simple rules that help to spur emotions, provide value and increase engagement.

01.

Keep Context in Mind

Always think about the who, when, and how of your brand on social media.

02.

Don’t Distract Users

Adapt content for each social media channel.

03.

Give Often and Sell Rarely

Build relationships first. Sell later.

04.

Know Your Audience

Understand the characteristics of your audience and adapt accordingly.

05.

Think Small

Engaging micro-content will help your brand stay top-of-mind.

06.

Stay Consistent

Talk differently on each channel but keep your story the same.

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OUR SOCIAL MEDIA MARKETING GAME PLAN

There is never a clear-cut path to social media success; nor is there a short cut. We’ll provide you with a
guide through the social media maze that is as unique in its approach as your brand is to your industry.

SOCIAL MEDIA MARKETING SERVICES

Here is a breakdown of the many social media marketing services we can offer you:

SOCIAL PROFILE AUDIT

We can provide an audit of your current profiles in order to provide indepth analysis of performance levels and offer you a set of strategic recommendations for improvement.

SOCIAL MEDIA STRATEGY DEVELOPMENT AND CONSULTING

Our team of social media consultants will research, brainstorm, and develop a social media marketing strategy that extends your digital brand in new and exciting ways.

SOCIAL MEDIA CONTENT CREATION AND DEPLOYMENT

We deliver social media content designed to cultivate authentic relationships. Whether it’s text, video, audio, or images, the content we provide will establishing your brand as an authority that your audience can trust.

SOCIAL MEDIA ADVERTISING

Done right, social media advertising will help you reach a strategically defined audience and grow your online fan base. We can help you meet your advertising goals with effective customer insights, keyword research, creative ad copy, testing, and landing page utilization.

CROSS CHANNEL INTEGRATION

We align all of your current digital efforts so each customer touch-point is consistent and seamless. By leveraging our broad range of expertise in development, design, search, advertising and mobile, we can ensure all of your online campaigns are unified under one brand message.

MONITORING AND COMMUNITY MANAGEMENT

To strengthen your followers-affinity and loyalty, we monitor your audience-social activity and adapt strategy and tactics as your community evolves.

SOCIAL MEDIA ANALYTICS REPORTING

We know the difference between “noise” and “signal”. Our custom reporting cuts through analysis paralysis and provides the insight you need to make smart decisions that have a positive impact on your business.